Hey Reader, You can’t build a business with just Google SEO anymore Well, you can. But it's like building your house beside a river that floods all the time You'll be stressed af anytime it rains! You need to strengthen the flood barriers So you're calm when that next storm comes 🧘♀️ How do you do that? Multimodal search! Multimodal is the buzzword Google kept calling out at their I/O summit in 2025. It basically means multi-platform and multi-format. You’ve probably noticed Google Search...
8 days ago • 4 min read
Hey Reader, I'm honestly excited for 2026! I know some people think that's "naive optimism", but hear me out. I'm seeing big shifts in digital marketing that feel so much better for creators. Not easier. Not faster. Not "just post once a week and manifest traffic." Better as in healthier. Things are moving in a direction that rewards creators who show up and connect with their audience. Things are changing. And yeah we do have to be in more places than before. You can't run a business on 1...
14 days ago • 9 min read
Want to unsubscribe from this sales promo, but still receive my regular newsletter? Unsubscribe here. Hey Reader, Unpopular opinion: you shouldn't need 100k pageviews for $100k years (or months 😉) There's been this idea in blogging since I started in 2018 that it's all about pageviews. And that more of them = more money. ❌ **annoying ass hockey buzzer noise** WRONG! You do NOT need 100k pageviews a month or even a year to have a $100k year. That idea comes from the ad revenue days. When...
25 days ago • 4 min read
Hey Reader, Wow I am ON IT today! Must be my ADHD meds finally arriving 😛 Replay of Day 1 is live ❤ 🎥 Watch it here or 🎧 Listen here + get the free resources here: 2026 Goal Planner Workbook (PDF) Call Agenda + Yearly Action Plan Template (Google Doc) Phone Wallpapers (Canva template) Goal Setting GPT & I'll be adding an accountability buddy finder database by Monday for y'all! Free! See ya tomorrow at 12pm EST to break down 1 of your yearly goals into a 1 year action plan so you can achieve...
27 days ago • 1 min read
Not feeling it? Click here to opt out of this sale. You'll still get my regular newsletters after the sale ends. Hey hey Reader, Morningggg! Fun fact: I'm one of those annoying morning people. I actually enjoy getting up at 5 or 6 am and watching the sunrise with Theo as I sip my decaf, dairy-free latte (cause another fun fact, I can't eat anything fun -.-). I'm especially insufferable this morning cause I get to launch 2 amazinggg things for y'all! First, I've spent literally 2 months...
27 days ago • 3 min read
Hey Reader, Just an FYI, I'm running a massive launch starting tomorrow for my Cost of Living is F*cked Sale. From Dec 18 - 24th you can expect 5+ emails a day from me. Yes, it's a lot. But it's a strategy I've tested 2x now that works. & it helps me cover all the info without sending you 1x 5k word email! ⚡️ Click here to opt out of the sale. You'll still receive my normal newsletters after the sale, and any emails about the free Business Planning Workshop I'm running, if you signed up. 💻...
28 days ago • 1 min read
Affiliate Disclaimer: This email may contain affiliate links. If you make a purchase using one of these links, we may receive compensation at no extra cost to you. See our Disclosure Policy for more information. If you choose to buy through my links then THANK YOU - it will make it possible for me to keep writing these emails. Hey Reader, Your website needs keywords on EVERY page. Yep, every single one. If you manually create a page, it needs a keyword or it needs to be no-indexed. (Ignore...
29 days ago • 10 min read
Hey Reader, 💌 I'm so excited to invite you to the 3rd annual Business Planning Workshop (maybe next year I'll actually give it a name 🤣) This is a FREE event I host live every year to help you set your 2026 business goals, and then make a plan to actually achieve them. But I love to change things up! I wanna be different than anyone else - including past Nina. So this year it's a 2 parter! That's right: it's a FREE 2 day live event. Don't need to know more? Just wanna join? Amazingg!! >>>...
about 1 month ago • 4 min read
Hey Reader, Google launched a new core update last week, on Dec 11th. I don't typically email about these anymore. Back when I started I'd tell y'all about each one. But now I save that for my free FB group (go join if you haven't already!!). That's where I share news as it happens. A core update is an in depth update of Google's systems. Basically they make a notable shift in the algorithm to "ensure that overall, we're delivering on our mission to present helpful and reliable results for...
about 1 month ago • 4 min read